May 6, 2009
EB Brands and M&M'S Expand License Agreement To Travel Accessories
EB Brands and Masterfoods USA have expanded their license agreement to include travel accessories based on the universally-loved M&M'S brand. The new line-including Jumbo Luggage Tags, Luggage Locks and Luggage Straps-combines...
April 16, 2009
Fitness Balls Recalled by EB Brands Due to Fall Hazard; New Assembly Instructions Provided
The U.S. Consumer Product Safety Commission, in cooperation with EB Brands announced a voluntary recall of Fitness Balls...
October 23, 2008
Positioning Itself as Differentiator in Health and Fitness Industry,
Sportline Launches Stylish TQR Heart Rate Watches
Sportline, the brand leader in personal health and fitness monitoring, has announced the official launch and availability of the company's latest line of men's and women's heart rate watches known as "TQR" (pronounced tick-er)...
Continuing to Challenge Conventional Design, Sportline Unveils ShrinQ,
The World's Smallest Pocket Pedometer
Sportline, the brand leader in personal fitness monitoring, has once again stretched the limits of conventional design by creating ShrinQ (pronounced "shrink"), a new generation of pedometers that are smaller, thinner and more convenient...
Sportline Launches Qlip and TraQ -
New Digital Pedometers that Give Wearers Ability to Monitor Fitness Goals From Head to Toe
Sportline, the brand leader in personal fitness monitoring, has unveiled two new pedometers that directly challenge the notion that pedometers belong only on the hip...
July 9, 2008
Sportline Offers Sneak Peek at New Lines of Men's and Women's "TQR" Analog Heart Rate Watches
Sportline, the brand leader in personal fitness monitoring, is offering a sneak peek at the company's latest line of men's and women's heart rate watches known as "TQR" (pronounced tick-er)...
May 13, 2008
Sportline Unveils the TQR 775 Analog Heart Rate Watch and Challenges Perception That Heart-Rate Monitoring is Just for the Gym
Sportline, the brand leader in personal fitness monitoring, is introducing the newest and most fashionable member of the company's range of fitness watches - the TQR 775 (pronounced tick-er) men's heart rate watch...
October 9, 2007
EB Sport Group Announces Acquisition of Valeo, Inc.
EB Sport Group, LLC, has announced the acquisition of Valeo, Inc. Under the terms of the agreement, EB Sport Group now owns and manages Valeo's assets, including all intellectual property...
EB Brands™ Teams up with M&M's® Characters in New Licensing Agreement
EB Brands™ announces a licensing agreement with Masterfoods USA to produce chamois computer screen cleaners featuring the world-famous M&M'S characters. The new product--M&M's Chamois Computer Screen Cleaners--teams the planet's...
January 28, 2007
Anticipation is Over! HydraCoach®, Sportline's Revolutionary
Interactive Water Bottle, Hits Store Shelves Across the Country
Sportline, the brand leader in personal fitness monitoring, is pleased to announce that the revolutionary HydraCoach® interactive water bottle is now hitting retail stores and available for purchase...
January 16, 2007
In Best-Selling Book, The Best Life Diet™, Famed Oprah Trainer and Author, Bob Greene, Endorses Sportline Pedometers
Sportline, the brand leader in personal fitness monitoring, is pleased to announce that world-famous trainer and fitness expert, Bob Greene, has endorsed the company's pedometers as a key component to improving health...
August 10, 2006
Sportline Introduces HydraCoach®, the World's First Interactive Water Bottle
Sportline, the brand leader in personal fitness monitoring, today unveiled the HydraCoach® -- a revolutionary new water bottle that calculates an individual's daily hydration needs and coaches proper water consumption...
November 15, 2002
EB Brands™ Acquires Leading Producer of Fitness Accessories
EB Brands™ recently acquired Sportline, the leading producer of pedometers and stopwatches in the sporting goods market for an undisclosed amount. EB Brands™ is a leading producer of accessory and gift products...